Duluth Trading is a prominent name in durable workwear, known for inclusive sizing and comfortable clothing like their Buck Naked underwear. Their focus on quality and customer loyalty has made them a trusted brand among professionals. Despite modest social media presence, their authentic products and witty marketing sustain strong growth in the competitive workwear industry.

How Duluth Trading Established Its Reputation in Work Apparel

Renowned across the country for its tough, dependable work clothing, Duluth Trading has earned the trust of professionals such as construction workers, dock workers, cyclists, and rugged outdoors enthusiasts. The brand’s strength lies in its inclusive sizing, providing options for larger sizes often ignored by competitors, showcasing American size diversity. Their Buck Naked Performance underwear line is celebrated for extraordinary comfort, with many users claiming they forget they’re even wearing them thanks to lightweight fabrics. Loyal customers and quality products drive Duluth’s continued success, supported by witty marketing and genuine reviews.

Although their Twitter following is around 6,500, Duluth Trading has cultivated a strong, dedicated customer base. Its commitment to comfort and durability fosters repeat business. Focused on customer satisfaction and authentic product performance, Duluth continues to grow steadily within the competitive workwear market.